Use QR code beer menus to provide customers a safe menu, informative menu

How QR Menus work

So long as you have a BeerMenus page, setting up your QR Menu is a simple 3-step process. Follow along with the video below or walk through the steps

You need a BeerMenus page to create a QR Menu, so if you don't have a BeerMenus page, create one here.

How-to video

Step-by-step

Step 1: Click the “QR Menu” tab on your update menu page (where you add/subtract beers).

Step 2: Preview your menu and contact us for free QR Menu customization.

Open the camera app on your phone and point it at the QR code preview on this page:

Your QR Menu will use our default design theme (which is pretty darn spiffy!):

But if you'd like we can customize it to your business. Here are some custom QR Menu examples:

If you'd like us to customize your QR Menu, just schedule a QR Menu consultation.

Step 3: Print your QR code and place it in your business.

We have three different templates you can print. One is instructional, one is educational, and one is just the straight-up QR code.

Click "Print" to preview each and then print out as many of all of them as you'd like!

How to display the codes in my business

Best practices for displaying QR codes are still emerging, but you can follow common sense to get a good deal of the way there.

Put it in the right place. Your customers need the QR code to order, so at a minimum you need to have at least one at each table or in front of each barstool. Also, when your customers’ drinks and/or food arrives, will the QR code still be visible? You want it to be easy for them to order their next beer, and covering up the menu only makes it harder.

Make it easy for everyone at the table to access. Think through the experience from each seat at the table—are there people who might have trouble scanning the code with their phone? Is there a way around that? Should you consider putting it off center instead of right in the middle of the table?

Secure it well. You’re going to be disinfecting more rigorously than usual, so make sure you affix the QR code down securely and laminate it. Though you certainly can, you don’t want to have to replace these several times a day.

Display QR codes in other places as well. Get creative with your QR codes—are there other places inside your business where your customers will have their phones out and ready to use (e.g. the bathroom, a wall outside as they wait to get in, etc.)?

Have ideas of your own? If you have some tips of your own to share about how to place QR codes, please let us know at support@beermenus.com—we in the industry have to stick together and help each other out right now!

Frequently asked questions

How much does it cost?

QR Menus are now a part of our Print Menu toolkit, so if you already use BeerMenus to print your menus, this is included.

If not, the pricing of the Print Menus + QR Menus toolkit can be as low as $49/month or $499 per year, which saves you $89 on the year (although if you email dylan@beermenus.com and mention that you read this, you’ll get a discount on that 😎).

We offer other tools as well (Online Marketing toolkit and TV Menu software), and if you bundle tools together to create your membership you can save quite a bit. If you have questions about how all the pieces can fit together, reach out to support@beermenus.com or give us a ring at 347-927-1574.

Can I adjust the design myself?

Right now adjusting the design requires getting into the code, so we’re handling all design updates.

However, we’ll customize your QR Menu for free, so please don’t hesitate to schedule a call if you’d like us to customize your QR Menu!

We’re planning to add more self-serve capabilities at a later time, but we wanted to get this out as quickly as we could.

Can I only include beer?

Nope, you can include all the menu items you’d like—you can even include your food menu!

I can create a QR code on my own that sends people to my website to see my menu. Why should I use this instead?

You could definitely do that, and it would certainly be better than nothing. But this QR Menu experience is better in a couple key ways:

Our QR Menus automatically include beer descriptions. As we’ve documented, in on-premise situations beer descriptions make it easier for customers to choose the right beer for them, which increases average check size. You can include beer descriptions on your website, but in order to do so you have to track them down and add them manually. Our QR Menus will automatically include descriptions for you.
Our QR Menus are easier to update. You don’t have to log into Squarespace, you don’t have to track down beer information or descriptions. Just start typing the name of the beer on your BeerMenus page, select it from the drop down, and click “Add to menu.” All the beer information will automatically update on your BeerMenus QR Menu.

I can create a QR code on my own that sends people to my BeerMenus page to see my menu. Why should I use this instead?